Kristian Pentus
PhD (majandusteadus)
School of Economics and Business Administration
Chair of Marketing
Head of Chair, Junior Lecturer in Marketing
Narva mnt 18–4032
Faculty of Social Sciences
School of Economics and Business Administration
Programme Director MA Contemporary Marketing
+372 737 6321
CV in Research Information System
Research interests:
- neuromarketing
- consumer behaviour
- eye tracking research
- emotion masurement research
- package design research
- artificial intelligence in marketing
- tv advertisement research
